We are certified
Planets Pride was awarded the MSC and ASC certificate December 24'th 2014 by Bureau Veritas.
ASC is the acronym for Aquaculture Stewardship Council, an independent not for profit organisation.
The ASC was founded in 2010 by WWF and IDH (Dutch Sustainable Trade Initiative) to manage the global standards for responsible aquaculture, which are developed by the Aquaculture Dialogues, a program of roundtables initiated and coordinated by WWF.
More than a standards holding body, the ASC is a global transformation system for aquaculture, which achieves:
Credibility: the standards are developed according to ISEAL guidelines, multi-stakeholder, open and transparent, science-based performance metrics.
Effectiveness: minimising the environmental and social footprint of commercial aquaculture by addressing key impacts.
Added value: connecting the farm to the marketplace by promoting responsible practices through a consumer label.